Communication is one of the prime human inventions and language services one of its most prominent subsidiaries. Passionate for the beauty of words and concepts, Luis has a true master in worldliness and seamlessly brings it to his work.
Were you caught off guard when some of your closest business partners started uttering expressions like, “This product has great UX…” or “Platform Y has extremely poor UI...”? Rest assured, you weren’t the only one. Additionally, the somewhat recent paradigm change, which has placed UX design on a tranche slightly above UI design —relevance, revenue-earning capacity, conversation starter— begs the question: What exactly is UI/UX?
On the occasion of Inreact’s recent listing in the Top Design Firms curated ranking in two separate categories —Florida’s Top 10 UI/UX and Ecommerce Design Firms— we thought we’d have an informal sit-down with Ann Nunez.
In a superb multi-part series by Invision App, we find out key clues and tested business levers enabling every design team and company to better communicate the true value of design to their client. And ultimately, to draw up a framework for determining the ROI of design work.
Discuss