What the Heck Is UI/UX?
Feb 22
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Were you caught off guard when some of your closest business partners started uttering expressions like,”This product has great UX!” or “Platform Y has extremely poor UI…”? Rest assured, you weren’t the only one. Additionally, the somewhat recent paradigm change, which has placed UX design on a tranche slightly above UI design — relevance, revenue-earning capacity, conversation starter — begs the question: What exactly is UI/UX?
