Lower Bounce Rate
End Result: Conversions
Inreact’s marketing team first designs a client website for optimal SEO reach and results. If you have secured a Service Plan with us, you also get the second part of this equation, which is a monthly oversight and advisory of the best performance marketing elements at your disposal.
Were you caught off guard when some of your closest business partners started uttering expressions like,”This product has great UX!” or “Platform Y has extremely poor UI…”? Rest assured, you weren’t the only one. Additionally, the somewhat recent paradigm change, which has placed UX design on a tranche slightly above UI design — relevance, revenue-earning capacity, conversation starter — begs the question: What exactly is UI/UX?
Website Service Plans, also dubbed Maintenance Plans, have a key role in what has become known as grabbing and staying power. That is, your site’s capacity to almost immediately grab the (positive) attention of users, which of course is done mostly with visual cues, even superficial ones. Then comes the tricky part of having them hang around long enough, or stay, to explore your corporate ethos, service offer, brand identity, and content messaging, ultimately to become leads or right-out clients.
Less than one year ago, this blog discussed the costs of setting up a website. The varying gap between DIY and custom-designed websites was addressed and we established several industry benchmark figures… which are, of course, guidance against which to rebound your budget. And so, we established that…